Our Dental Marketing Services

As a full-service dental marketing company, we provide all the services your dental practice needs to stand out. We want to make sure your website and business are always up to date and functioning smoothly. Here is a list of the services we offer to optimise your online presence.

Domain Management

Once you have created a domain, we help you manage it. Keeping a well-managed domain is critical in being accessible to new and potential dental patients who want to see what your practice has to offer.

Email Hosting

We offer personalised email hosting with multiple accounts. Having an email extension specific to your dental practice is professional and enhances your overall brand.

Google Ads Marketing

Google Ads marketing is an effective way to create targeted ads that reach out to new dental patients for your business. Having your brand show up when potential patients are searching for a dentist is sure to increase traffic to your domain.

Google Reviews

Online reviews are a major deciding factor for individuals seeking dental services. We use Google reviews to project your positive image and reputable brand.

Branding And Strategy

Could great dental marketing strategies be the answer to making your service a go-to dental brand in Sydney and nationwide? Smile & Grow understands how competitive the market is for dental start-ups and established practices alike, and Australia’s industry still has much room for expansion.

Search Engine Optimisation

We want to ensure your website consistently brings in new patients through SEO service. Our digital marketing specialistsmake sure that your Google My Business listing is always up to date and that your dental practice is at the forefront of all targeted searches.

Social Media Marketing

We make the most of social media marketing through ads and by connecting new patients to you, your team, and your website.

Website Design

Our design experts have the tools you need to make your site unique, attractive, and user-friendly. We have customised themes and that set your dental website designs apart.

Website Hosting & Maintenance

We provide long-term hosting services that keep your site updated, secure, and functioning at the highest level.

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Frequently Asked Questions

How much does dental marketing cost?

Dental marketing costs in Australia can vary significantly depending on a practice’s specific services, such as website development, SEO, PPC advertising, social media management, review campaigns, and email marketing. Web design may range from $770 to $23,100 AUD, while ongoing SEO and PPC services might cost between $155 to $3,850 AUD per month. Social media marketing and other campaigns typically range from $155 to $2,310 AUD per month.

Given the variability in costs, it’s advisable to consult a local dental marketing expert to obtain a precise estimate tailored to your practice’s specific needs. This ensures that you allocate your budget effectively, enhance your online presence, and attract more patients.

What is the best dental marketing strategy?

The best dental marketing strategy combines optimizing your online presence with community engagement. Focus on local SEO, enhance your Google My Business profile, and utilize social media to connect with potential patients. Additionally, leveraging customer reviews and offering promotions or discounts can significantly boost patient acquisition. Consider traditional methods like community involvement to build trust and brand awareness, ensuring a well-rounded approach.

How long does it take to see results from dental marketing?

Results from dental marketing typically start to appear within 3 to 6 months. Initial improvements, like increased website traffic or higher engagement on social media, might be noticeable sooner, but achieving significant patient growth and ROI often takes longer. While PPC ads can yield quick leads, SEO and content marketing often require 3-6 months for noticeable improvements.

What is the return on investment (ROI) for dental marketing?

The return on investment (ROI) for dental marketing varies based on the effectiveness of the strategies used. On average, practices can expect an ROI of 3 to 10 times their initial investment. Key factors include patient acquisition cost, conversion rates, and lifetime value of patients, all of which influence profitability and overall ROI. Effective strategies such as optimizing your website for SEO, leveraging social media, and implementing referral programs can significantly boost ROI by attracting new patients and enhancing patient retention.

Do I need a dental marketing agency or can I do it myself?

Hiring a dental marketing agency is generally more effective than doing it yourself. Agencies offer expertise in dental-specific strategies like SEO, content marketing, and PPC advertising, ensuring a higher return on investment. While you can manage marketing independently, it demands significant time, expertise, and resources, often leading to suboptimal results. Focusing on your practice and patient care while leaving marketing to professionals is usually more cost-efficient and successful.